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Tata Group has introduced its super app named 'TATA NEU' to bring all its brands on one platform. In this, many services will be available from shopping to payment.
Chandrasekaran said – Today is a 'New Day'
Tata Sons' chairman N Chandrasekaran wrote on a social media platform on Thursday that Tata combines the group's traditional 'consumer first' approach with the modern ethos of technology with the modern flair of new technology. He said, "Today is a 'New Day'. Tata Digital, the youngest member of the Tata family, has introduced the Tata New App.
What’s new? Tata Neu! Say hello to the superhero of apps. @tata_new brings together all our brands you know and love under our first ever super app. 🎉 #ThisIsTata #TataNeu pic.twitter.com/2be7pXyZQc
— Tata Group (@TataCompanies) April 7, 2022
There will be a platform from flight booking to shopping
Through this app you will get various digital services of Tata Group. Through the Tata Niue app, it will be possible to book flight tickets on AirAsia India, Air India or Taj Group hotels, order groceries from BigBasket, medicines from 1mg, buy electronics from Croma and clothes from Westside.
Users will get NeuCoins as a reward
“Each brand on Tata Neue is linked to a common reward called NeuCoins, which can be earned and used across brands online and across physical locations,” the company says.
Tata Pay UPI option for payment and money transfer
On this super app, you will get the option of Tata Pay UPI for payment and money transfer. Through this facility, users can send money to a friend or family member. Users can make payments by scanning any QR code using Tata Pay UPI. Apart from this, users will be able to pay and track their electricity, mobile, DTH, broadband etc. bills through this app.